ENROLL NOW

Dial Up the Confidence on Every Cold Call 

Redefine What It Means To Be a Top-Tier SDR.

Become a technical domain expert in enterprise SaaS, cloud computing, & APIs.

 → Book better meetings, crush your targets, and build trust from the first cold call.

GET SAAS SAVVY 🔥

Give Your Outreach Some Oomph

Learn to talk tech, not code it.

Leverage your tech fluency to turn the right cold calls into hot leads that convert.

→ Sell more software, smarter.

UPLEVELING PROFESSIONALS FROM:
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Tech salesperson who lacks knowledge in SaaS, IT, API, and cloud computing

Ever feel like an imposter as an SDR in tech? 

 

✖️You don't actually know what SaaS is or where the cloud is ... customers know you're BSing, or it's just hard to keep up in sales calls.

✖️ You struggle to tailor your outreach … because you don’t understand the problems SaaS solves or how your product addresses them.

✖️ Your qualification game isn’t strong … since you're not fully versed in how SaaS & cloud solutions directly benefit modern businesses.

✖️ Simple questions on APIs & customizations stump you … since you lack a foundation for any of the technical topics customers raise.

✖️ Your handoffs to AEs often miss key details … as gaps in your technical understanding lead to misaligned lead summaries.


Tech salesperson who is an expert in SaaS, IT, API, and cloud computing

Imagine your presales career potential if you knew your sh*t? 

 

  •  You speak SaaS, IT, APIs, & cloud inside and out, helping you you build rapport with leads & position offerings effectively.
  • Your personalized outreach resonates … a clear understanding of SaaS and cloud allows you to speak to both functionality & strategic impact.
  • You qualify leads with precision … leveraging insights into SaaS & cloud benefits to pinpoint & prioritize the most promising prospects.
  • You turn API queries into opportunities ... your technical prowess helps you maintain momentum to get the next meeting on the calendar.
  • You're to the go-to SDR for top-performing AEs ... you identify the most promising leads with a solid fluency on the business and tech behind cloud.

TURN BUZZWORDS INTO BUY-IN  

Forget the fluff.

Prospects listen when you actually know your stuff.

Speak SaaS and cloud to lead the conversation, qualify smarter, and lock in the meeting.

SEE CURRICULUM ↓

Go Ahead - Call Yourself 'Technical'

Prospect with Precision 

Master key SaaS, API, & cloud concepts to identify the best high-potential prospects to pursue.

Qualify Smarter - and Harder 

Learn technical jargon to better connect with customers, understand opportunities, & sell product benefits.

Book More Revenue-Generating Meetings 

Broaden your tech industry insights to elevate the conversation & bring in better leads that convert.

I'll let you in on a lil' secret ...

When it comes to tech, you don't need to know all the dirty details.

You just need to know enough to be dangerous.

GET DANGEROUS 🔥

                

Speak Software, Sell Smarter

The Signature Course from SaaS Savvy

Join the only online course designed to help sales development representatives (SDRs) uplevel their technical acumen to talk tech with confidence. Get technical through tech history, core technical concepts, and real-world stories of software.

  • Outshine your peers with a technical edge
  • Talk tech like a pro and book better meetings
  • Master SaaS to sell smarter - not harder
Tech salesperson who is SaaS Savvy in SaaS, API, IT, and cloud concepts

Course Format

On-Demand Lessons

Team members learn at their own pace with video, audio, or text lessons.

Guided Content

Tech in action! Teams apply new concepts IRL via relevant articles and podcasts.

Downloadable Resources

Keep up with new terminology … and customer challenges.

Supportive Community

Teams can ask all tech questions (no shade ever) and connect with motivated peers (and their instructor!)

Certificate of Completion

Your reps can humbly let their entire LinkedIn network know that they are now more technical than the rest ;-)

LET'S CHAT
Jakub Glodek, Head of Presales at BrightData

“This course hits the sweet spot of business & technology”


"Other courses have trended too technical or too high-level, but this one hits the sweet spot of modern day business & technology. The topics you learn can immediately be applied to navigate and close deals." 

Chelsea Chambers, Presales Manager at Zendesk

Andrew Lavers, Co-Founder of Smooch.io (acquired by Zendesk)

“It taught technical topics from a business perspective”


"What made the course so helpful is that it taught technical topics from a business perspective, which is the level of understanding I really need for my job.
 I learned way more than just enough to be dangerous!"

Laura Barquin, Logistics Ops Manager at Velites

READ TESTIMONIALS

                

Course Curriculum

Build a baseline for technical software topics and view into their real-world applications. Plus, stories of software that help you form your own insights and opinions.

 

Course Style

A mix of content gets your team listening, visualizing, and forming narratives about software that they can immediately use in customer calls, pitches, and demos.

Tech History

Tech history paints a clearer picture of tech’s impact and value … and makes you sound like an industry vet who’s seen it all.

Core Concepts

We pull the lid back on key terms and concepts to fully align on meaning before delving into more detailed lessons.

Tech In Action

See tech concepts manifest in real-world scenarios in a fictitious B2B SaaS company.

Articles & Podcasts 

Hear tech talked about in the wild via guided reading and listening exercises.

Quizzes & Assessment

Check your knowledge after each lesson and solidify it all with a final assessment for your certification.

SEE PRICING ↓
Jakub Glodek, Head of Presales at BrightData

“If you need help learning to navigate the world of tech, go to Alice.”

“I got to work directly with Alice for almost 5 years at Zendesk. She excelled at translating complex technical solutions to a simple language that all could understand. It is no surprise to me that she has started her own business doing all of this. If you need help learning how to navigate the world of tech, go to Alice. She will get you there.”

Jakub Glodek, Head of Presales at BrightData

Andrew Lavers, Co-Founder of Smooch.io (acquired by Zendesk)

“Alice's take was the best explanation I had ever seen.”

“Alice created a high value internal training that demystifies the complexities of Zendesk's messaging products. When the engineering team saw it we added it to our own onboarding path. Acquisitions normally produce a period of complexity in the product, & when Zendesk acquired Smooch this was no exception, but Alice's take on it was the best explanation I had ever seen.”

Andrew Lavers, Co-Founder of Smooch.io (acquired by Zendesk)

ALICE EGAN 

About SaaS Savvy

As a former Presales Solutions Consultant at Zendesk, I advised Silicon Valley enterprises and high-growth UK fintechs on SaaS CRM solutions, closing multi-million dollar deals along the way.

But early in my SaaS career, I couldn’t tell an API from AWS. Thinking coding was the answer, I quickly realized that learning to code didn’t give me the language I needed for customer conversations. I needed to talk tech, not code it.

So, I pivoted, building my technical literacy and industry acumen from the ground up. This approach ultimately led me to lead technical training for Zendesk’s entire Go-To-Market team, taking my tech career to unimagined heights and achieving financial freedom.

Now, I’m here to teach customer-facing teams everything I learned—no coding required—so you can build a lucrative, fulfilling career in B2B SaaS.

FOLLOW ME ON LINKEDIN

      

Pricing

Enroll in Speak Software, Sell Smarter today to sell more software, consult with conviction, and accelerate your Sales, Presales, or Success career.

Speak Software, Sell Smarter

$1299

On-Demand Video Course

  • One-year access to Speak Software, Sell Smarter
  • Forever access to glossary and resources
  • Free 1-hour session with founder Alice for technical questions or interview prep
  • Community access for questions, answers, and networking
  • Free updates to course
  • Full money-back guarantee
ENROLL NOW

Alyssa Wiseman
Account Executive at Salesforce

As a Financial Services AE at Salesforce, conversations can quickly pivot from pricing to market trends, to new products and features, and back to technical requirements in an instant. The SaaS Savvy course has prepared me for all of these quick turns and new conversations!

 

Andrea Rodriguez
Customer Success at Twilio (Segment)

The clear terminology and digestible walkthroughs in the course gave me a much deeper context and understanding of the meaning behind the terms that I had been hearing for years and up-leveled my ability to hold technical conversations with customers.

Your Outcomes

Tech salesperson who is SaaS Savvy in SaaS, API, IT, and cloud concepts
STOP SHOOTING IN THE DARK

Prospect with Precision

Use your solid baseline in SaaS, APIs, IT, & cloud to hone in on the best leads with the greatest chance of closing every time.

Tech salesperson who is SaaS Savvy in SaaS, API, IT, and cloud concepts
TURN MAYBES INTO CLOSED-WONS

Pitch with Authority, Confidence, & Expertise 

Speak the language software to sell more value and drive impactful nurture campaigns.

Tech salesperson who is SaaS Savvy in SaaS, API, IT, and cloud concepts
CHASE THE RIGHT LEADS

Target Tactically

Use your technical acumen to better align with prospect challenges for higher-quality leads in the pipeline.

Tech salesperson who is SaaS Savvy in SaaS, API, IT, and cloud concepts
TALK THE TALK 

Convert Conversations to Commitments 

 Leverage technical fluency to establish credibility, earn customer trust, & boost high-quality conversions. 

Tech salesperson who is SaaS Savvy in SaaS, API, IT, and cloud concepts
WAVE GOODBYE TO MISALIGNMENT 

Strengthen Your AE Partnership 

Position yourself as the go-to SDR/BDR dialed into both business and tech for a clear path to close ... and promotion.

Stay in Touch

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