Bridge the Business and the Technical
Raise the Bar as a Goldstar CSM.
Become a technical domain expert in enterprise SaaS, cloud computing, & APIs.
→ Drive retention, elevate the conversation, & be the strategic advisor your customers rely on across their stack.
GET SAAS SAVVY 🔥
Deepen the Dialogue, Drive Renewals
Learn to talk tech, not code it.
Uplevel your tech fluency to uncover strategic customer pain points, align on tech solutions, and build loyalty that lasts.
→ Sell more software, smarter.
UPLEVELING PROFESSIONALS FROM:
Ever feel like an imposter as a CSM in tech?
✖️You don't actually know what SaaS is or where the cloud is ... customers know you're BSing, or it's just hard to keep up in sales calls.
✖️ You struggle to tailor your outreach … because you don’t understand the problems SaaS solves or how your product addresses them.
✖️ Your qualification game isn’t strong … since you're not fully versed in how SaaS & cloud solutions directly benefit modern businesses.
✖️ Simple questions on APIs & customizations stump you … since you lack a foundation for any of the technical topics customers raise.
✖️ Your handoffs to AEs often miss key details … as gaps in your technical understanding lead to misaligned lead summaries.
Imagine your success career potential if you knew your sh*t?
-
You speak SaaS, IT, APIs, & cloud inside and out, helping you you build rapport with leads & position offerings effectively..
-
Your technical literacy unlocks upsell opportunities ... you confidently navigate technical calls, identifying new avenues for growth within existing accounts.
-
Your customers trust your strategic guidance ... your technical acumen strengthens your credibility, empowering you to steer conversations and provide valuable tech advice.
-
You're adept at discussing APIs, integrations, and custom solutions ... you don't always need to defer to technical colleagues, as you're equipped to provide the right guidance.
-
Your account reviews delve deep into value ... you're not just versed in out-of-the-box features but can also engage in detailed discussions about integrations and customizations that ensure long-term customer loyalty.
Go Ahead - Call Yourself 'Technical'
Retain More Customers
Deepen your IT, SaaS, API, & cloud knowledge to identify and address customer pain points proactively.
Maximize Renewals
Expand your tech insights to foster richer conversations & boost customer loyalty.
Elevate the Conversation
Grasp technical terminology to resonate with customers and discuss tech-driven solutions.
I'll let you in on a lil' secret ...
When it comes to tech, you don't need to know all the dirty details.
You just need to know enough to be dangerous.
GET DANGEROUS 🔥Speak Software, Sell Smarter
The Signature Course from SaaS Savvy
Join the only online course designed to help customer success managers (CSMs) uplevel their technical acumen to talk tech with confidence. Get technical through tech history, core technical concepts, and real-world stories of software.
- Build Trust by Talking Tech Fluently
- Proactively Solve Customer Challenges With Technical Know-How
- Strengthen Renewals and Retention Through Strategic Conversations
Course Format
On-Demand Lessons
Team members learn at their own pace with video, audio, or text lessons.
Guided Content
Tech in action! Teams apply new concepts IRL via relevant articles and podcasts.
Downloadable Resources
Keep up with new terminology … and customer challenges.
Supportive Community
Teams can ask all tech questions (no shade ever) and connect with motivated peers (and their instructor!)
Certificate of Completion
Your reps can humbly let their entire LinkedIn network know that they are now more technical than the rest ;-)
“This course hits the sweet spot of business & technology”
"Other courses have trended too technical or too high-level, but this one hits the sweet spot of modern day business & technology. The topics you learn can immediately be applied to navigate and close deals."
Chelsea Chambers, Presales Manager at Zendesk
“It taught technical topics from a business perspective”
"What made the course so helpful is that it taught technical topics from a business perspective, which is the level of understanding I really need for my job. I learned way more than just enough to be dangerous!"
Laura Barquin, Logistics Ops Manager at Velites
Course Curriculum
Teams build their baseline for technical software topics and view into their real-world applications. Plus, stories of software that help them form their own insights and opinions.
Module 1: Computing
Module 2: Software
Module 3: Cloud Computing
Module 4: SaaS
Module 5: Software Development
Module 6: APIs
Course Style
A mix of content gets your team listening, visualizing, and forming narratives about software that they can immediately use in customer calls, pitches, and demos.
Tech History
Tech history paints a clearer picture of tech’s impact and value … and makes you sound like an industry vet who’s seen it all.
Core Concepts
We pull the lid back on key terms and concepts to fully align on meaning before delving into more detailed lessons.
Tech In Action
See tech concepts manifest in real-world scenarios in a fictitious B2B SaaS company.
Articles & Podcasts
Hear tech talked about in the wild via guided reading and listening exercises.
Quizzes & Assessment
Check your knowledge after each lesson and solidify it all with a final assessment for your certification.
“If you need help learning to navigate the world of tech, go to Alice.”
“I got to work directly with Alice for almost 5 years at Zendesk. She excelled at translating complex technical solutions to a simple language that all could understand. It is no surprise to me that she has started her own business doing all of this. If you need help learning how to navigate the world of tech, go to Alice. She will get you there.”
Jakub Glodek, Head of Presales at BrightData
“Alice's take was the best explanation I had ever seen.”
“Alice created a high value internal training that demystifies the complexities of Zendesk's messaging products. When the engineering team saw it we added it to our own onboarding path. Acquisitions normally produce a period of complexity in the product, & when Zendesk acquired Smooch this was no exception, but Alice's take on it was the best explanation I had ever seen.”
Andrew Lavers, Co-Founder of Smooch.io (acquired by Zendesk)
ALICE EGAN
About SaaS Savvy
As a former Presales Solutions Consultant at Zendesk, I advised Silicon Valley enterprises and high-growth UK fintechs on SaaS CRM solutions, closing multi-million dollar deals along the way.
But early in my SaaS career, I couldn’t tell an API from AWS. Thinking coding was the answer, I quickly realized that learning to code didn’t give me the language I needed for customer conversations. I needed to talk tech, not code it.
So, I pivoted, building my technical literacy and industry acumen from the ground up. This approach ultimately led me to lead technical training for Zendesk’s entire Go-To-Market team, taking my tech career to unimagined heights and achieving financial freedom.
Now, I’m here to teach customer-facing teams everything I learned—no coding required—so you can build a lucrative, fulfilling career in B2B SaaS.
FOLLOW ME ON LINKEDIN
Pricing
Enroll in Speak Software, Sell Smarter today to sell more software, consult with conviction, and accelerate your Sales, Presales, or Success career.
Alyssa Wiseman
Account Executive at Salesforce
As a Financial Services AE at Salesforce, conversations can quickly pivot from pricing to market trends, to new products and features, and back to technical requirements in an instant. The SaaS Savvy course has prepared me for all of these quick turns and new conversations!
Andrea Rodriguez
Customer Success at Twilio (Segment)
The clear terminology and digestible walkthroughs in the course gave me a much deeper context and understanding of the meaning behind the terms that I had been hearing for years and up-leveled my ability to hold technical conversations with customers.
Your Outcomes
KNOW YOUR TECH
Advise with Authority
Harness your solid knowledge of SaaS, IT, APIs, & cloud to provide value-driven consultations, highlighting enduring benefits and securing renewals.
KEEP CUSTOMERS TALKING
Transform Support into Strategic Advisory
With your deepened technical & cloud business fluency, elevate routine check-ins into opportunities for strategic advisement, teaching customers how to get maximum value out of your product.
DIAL UP YOUR CONFIDENCE
Convert Check-Ins to Recommitments
Leverage your technical fluency to build credibility, gain customer trust, & convert routine interactions into opportunities for renewals or upsells.
GO BEYOND BUZZWORDS
Engage Customers with Expertise
Master the language of web, SaaS, and cloud to articulate value that resonates, fostering engagements that not only solve problems but also lead to renewals.
BRING VALUE TO EVERY CALL
Unlock New Opportunities
Use your specialized knowledge of web, SaaS, and cloud to deliver value-oriented consultations, setting you apart from standard support agents.
Stay in Touch
Ready to leave the buzzwords behind?
Sign up for my newsletter Ditch the Fluff to talk tech, level up, and stay savvy about all things SaaS Savvy.
